Guide

Ecommerce Website Cost in 2026

How much does an ecommerce website cost in 2026? Platform, design, setup, and ongoing costs compared for Shopify, WooCommerce, BigCommerce, and custom builds.

Published January 25, 2026· Updated April 1, 2026· 10 min read

Ecommerce Website Cost in 2026

Building an online store requires more budget than a standard website. Here is a complete cost breakdown.

Ecommerce Platform Comparison

PlatformMonthly Fee (annual billing)Setup CostBest For
Shopify Basic$29/mo$500–$5,000Small–medium stores, fast launch
Shopify Grow$79/mo$1,000–$8,000Growing stores needing reports
Shopify Advanced$299/mo$2,000–$15,000High-volume, advanced reporting
WooCommerceFree + hosting ($25–$100/mo)$800–$10,000WordPress users, flexibility
BigCommerce Standard$39/mo$500–$5,000Built-in features, B2B
BigCommerce Plus$105/mo$1,000–$8,000Growing catalogs, abandoned cart
BigCommerce Pro$399/mo$2,000–$12,000High-volume, faceted search
Squarespace Commerce Basic$28/mo$300–$3,000Design-focused, smaller stores
CustomProject-based$50,000+Enterprise/unique needs

Verify current pricing at each platform's website — plans and prices update periodically.

Total First-Year Cost

For a small-to-medium ecommerce store (50–200 products):

ItemShopifyWooCommerce
Platform fees (12 months)$468$0
HostingIncluded$300–$600
Theme/design$180–$8,000$0–$5,000
Setup/development$1,000–$8,000$1,500–$10,000
Payment processing2.9%+$0.30/transactionSame
SSLIncludedIncluded
Year 1 Total$2,000–$17,000$2,000–$16,000

Use our Ecommerce Cost Calculator for a personalized estimate.

Share:
W
Website Cost Estimator Team
Our team researches web development pricing from 50+ agencies and freelancers quarterly.

Frequently Asked Questions

What is the cheapest way to start an online store?
Shopify Basic at $29/month on annual billing ($348/year) is the easiest entry point with the lowest setup friction. WooCommerce has no core platform fee but requires hosting ($25–$100/month) and meaningful setup time. For design-focused small stores, Squarespace Commerce Basic ($28/month annual) is worth comparing.
How much does it cost to build an ecommerce site like Amazon?
A custom ecommerce platform comparable to Amazon would cost $1,000,000+. For a high-quality custom ecommerce site, expect $50,000–$500,000. Most businesses are better served by Shopify Plus ($2,300/month) or Magento Commerce.